Broadwick Soho channels the grit, glamour and wild energy of London’s most storied neighbourhood into an opulent contemporary 57 room retreat, offering impeccable service and quality. Conceived by a group of friends, this glorious hotel on the corner of Broadwick Street and Berwick Street draws inspiration from the community, essence and spirit of Soho. Enticingly flamboyant and steeped in the cosmopolitan flavour of its location, Broadwick Soho’s townhouse aesthetic was created by world-renowned interior designer Martin Brudnizki. Artfully infusing a range of inspirations, from Jazz Age opulence to travels around Italy, with a healthy dash of English eccentricity and a sprinkling of Disco fabulousness, Broadwick Soho is a feast for the senses that blends glamour and comfort in equal measure. Each of Broadwick Soho’s 57 exquisitely appointed rooms and suites is a serene and restful sanctuary. All rooms and suites have bespoke furniture and individually selected artworks, with high-quality finishes throughout. Rich geometric patterns and vibrant prints are complemented by a soft and soothing colour scheme and the artful layering of different materials, textures and styles. Specially designed beds, sumptuous bedlinen and bespoke amenities add an extra dash of opulence. Bathrooms are playful yet sophisticated with chic marble wash-tops, walk-in rain-showers and sustainable luxury amenities by Ortigia. Some suites also feature free-standing bathtubs to soak in. Delectable food and drink and great times with friends are at the heart of Broadwick Soho. Our restaurant and bar spaces offer something unique forevery time of the day and for every occasion.